The DreamLab Brand 

Making the Next Big Wonder

Our Strategy:

Sell Magic.

BRAND

Position The Dream Lab as a differentiated brand based on quality, creativity, artistry and coolness

Embody this in all aspects – image, messaging, customer touchpoints, internal

Not a contractor but a full service business

COMMUNICATIONS & MARKETING

Build reputation and future thought-leadership through content marketing via platforms – website, social media, EDM

Drive awareness and searchability via SEO and PPC ads

CLIENT EXPERIENCE & BUSINESS DEVELOPMENT

Become the preferred partner by engaging with potential/clients uniquely:

Develop “The Dream Lab Experience” in Customer Delight, Lead Gen and CRM initiatives and all other touchpoints

DRIVE INNOVATION IN THE CATEGORY WHENEVER POSSIBLE

Look into current market gaps for the next NEW thing